“Maybe your weird is my normal. Who's to say?” - Nicki Minaj (Trinidadian singer-songwriter)
December 12, End Of Day
The EU-Mercosur agreement is a landmark trade deal between two of the world’s largest trading blocs, encompassing a population of nearly 800 million. New negotiations were concluded in Montevideo last week.
1. Key Elements of the Agreement
2. Challenges to Ratification
3. Strategic Implications
Superfrutti: Superfrutti is connecting farmers with business owners through technology. Superfrutti maintains an average margin of 17% and growing. They have served over 1000 customers and fulfilled more than 30,000 orders, all within Bogota. Dive deeper into the case here.
Pura Mente: Pura Mente is a leading wellness and meditation platform, with consistent growth traction (25% QoQ), over 30k paying users, and more than 2 million downloads. Dive deeper into the case here.
Aperta Salud: A chain of low-cost primary healthcare centers with a focus on user experience and digital solutions, to empower patients in Bolivia to receive efficient inclusive, and affordable healthcare. Dive deeper into the case here.
Dive deeper into other fundraising firms in LatAm here.
El Salvador: El Salvador is finalizing a $1.3 billion IMF loan deal that will ease its pioneering use of bitcoin as legal tender. Businesses will no longer be required to accept bitcoin, making it voluntary, as part of the agreement. The deal includes measures to reduce the deficit by 3.5% of GDP over three years, anti-corruption reforms, and increased reserves from $11 billion to $15 billion. This move signals El Salvador's return to international financial cooperation.
Argentina: Inflation in Argentina dropped to 2.4% in November, the lowest monthly rate in over four years, with annual inflation slowing to 166% from a peak of nearly 300% in April. President Javier Milei’s austerity measures, including state spending cuts, have helped rein in prices and reduce the deficit, sparking cautious optimism. While economic challenges persist, many Argentines remain supportive of Milei’s efforts, seeing progress on inflation as a critical step toward recovery.
Mexico: Mexico’s lower house unanimously approved a labor reform to regulate conditions for app-based drivers and delivery workers, ensuring benefits like social security, accident insurance, and a Christmas bonus for those earning at least the minimum wage. The reform, covering 658,000 workers, aligns Mexico with countries like Chile and Spain in guaranteeing rights for digital platform workers. It now heads to the Senate for final approval.
Check our recently published insights here. Recent post:
🏨 Emerging Trends in Latin America's Hospitality Tech
In 2024, Latin America's hospitality industry shows dynamic growth and increasing digitalization. Travel and tourism in Latin America are on an upward trajectory, with revenues expected to hit $37.78 billion in 2024 and grow to $43.44 billion by 2028.
Key Developments:
🔍 Read more here.
